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Benchmark Employee Surveys


By Guest Columnist, Sherry Uhrigs

As a management company, Benchmark Hospitality International’s greatest asset is our employees. The diverse individuals that make up the core of our company are what bind Benchmark as a family. This uniquely committed group shares a common culture. The values of this culture are expressed with words like respect, compassion, challenge and change. Our employeefocused culture and invaluable staff play a distinct role in our resounding success over the last 25 years. In this increasingly competitive market, we must focus on creating an environment where we can retain, train and motivate our employees - everyday. One of the ways we have chosen to do this is through Employee Opinion Surveys.

We, as a company, made a commitment to our employees to conduct these surveys, discuss the results and followthrough by taking steps to improve any problem areas. It is essential that our employees understand that the surveys are both anonymous and confidential and that no retaliation will occur if they choose to comment negatively. We believe in our results, and are committed to share those results, no matter how negative. We take action on legitimate complaints in a timely fashion and, when certain changes cannot be made, we explain why.

Timing of each survey is critical and controlled. Two things we keep in mind when conducting surveys are the availability of our employees and the organization’s climate at the time. Both may affect the accuracy of the survey results. Most of our properties conduct their survey in October during the busy season when we have more employees able to participate.

After completion of the survey, the next step is following through and acting on the results. Again, this needs to be timely - follow through should begin immediately. We accomplish this by sharing the results with the Leadership team, then the management team, and then by department with all meetings led by the General Manager. Sometimes it is best if the management team does not participate in the department meeting, allowing for more open communication and anonymity. From these meetings we form action plans to track the progress we have made in our effort to correct items of concern. These action plans and progress reports are shared with the employees during their monthly department meetings. It is critical to show employees that their input is valued and that items of legitimate concern are being addressed.

Personal development. Initiative. Career advancement. At Benchmark, we pride ourselves on creating an environment that fosters all three. The Employee Opinion Survey program is a great tool to do just that by helping retain, train and motivate employees; however, it is important that the process is respected and is an integral part of your employee relation program.



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